strategic marketing plan

May 28, 2011

Perencanaan pemasaran strategis suatu bisnis mencakup kegiatan antara lain pendefinisian visi, misi dan tujuan perusahaan, analisis situasi pemasaran, perumusan tujuan pemasaran, perumusan strategi, perumusan program pendukung, pelaksanaan program dan pengumpulan tanggapan dan penerapan pengendalian perusahaan.

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